June 20, 2025

Official XRP ETF Advertisement to Institutional Investors

3 min read

A recent tweet by crypto researcher SMQKE drew attention to the official advertisement materials for the Purpose XRP ETF, a new financial product that promises institutional investors a regulated and direct exposure to XRP. The marketing documents emphasize both the security and efficiency of the ETF as a means to engage with the growth potential of XRP. SMQKE highlighted several key excerpts from the materials, which outline the ETF’s value proposition, infrastructure, and operational credibility. Official XRP ETF advertisement to institutional investors. “Invest in the future of global payments infrastructure” “A secure and efficient way to access XRP’s growth potential” “Access XRP’s growth potential. Gain secure, regulated exposure to global payment innovation… pic.twitter.com/Z7McANo6B4 — SMQKE (@SMQKEDQG) June 18, 2025 Regulated Access to XRP via ETF Structure According to the advertisement, the Purpose XRP ETF aims to offer investors secure and streamlined access to XRP’s performance without the complexities of directly purchasing and storing the asset themselves. The fund is described as providing “secure, regulated exposure to global payment innovation through an ETF holding XRP directly.” By structuring this exposure through a familiar investment vehicle, Purpose Investments intends to lower the barrier to entry for traditional and institutional investors who might otherwise avoid direct engagement with digital asset exchanges. The ETF is eligible for Canadian TFSA and RRSP accounts and is supported by dual custodians: Gemini Trust Company, LLC, and Coinbase Custody Trust Company, LLC. This dual-custodian structure is designed to bolster investor confidence by ensuring robust safekeeping standards and regulatory compliance. The fund is audited by Ernst & Young LLP, adding another layer of institutional-grade accountability. Positioning XRP as Core Infrastructure for Global Payments The promotional material asserts that XRP is more than a digital currency, describing it as a foundational element in the next generation of financial infrastructure. “With the XRP Ledger’s powerful blockchain technology and XRP’s increasing adoption by financial institutions globally,” the document states, “we believe this digital asset is poised to reshape the future of cross-border payments.” This perspective aligns with ongoing narratives in the fintech space that view XRP and its underlying ledger as viable technologies for institutional-grade financial settlements . We are on X, follow us to connect with us :- @TimesTabloid1 — TimesTabloid (@TimesTabloid1) June 15, 2025 Data within the advertisement reinforces these claims. As of March 31, 2025, XRP stood at a market capitalization of $130 billion, compared to Bitcoin’s $1.663 trillion and Ethereum’s $217.8 billion. However, XRP leads both assets in transaction throughput, processing approximately 1,500 transactions per second at an average fee of $0.0002, according to figures cited from Coingecko and ycharts.com. The promotional material contrasts these numbers with Ethereum’s $0.3611 and Bitcoin’s $0.2760 per transaction, suggesting XRP’s cost-efficiency is a competitive advantage in high-volume environments. Comparative Simplicity for Investors A visual comparison of the materials outlines how the Purpose XRP ETF simplifies investor access to XRP. Traditional acquisition of XRP typically requires evaluating a digital marketplace, opening and funding an exchange account, creating a compatible wallet, and manually executing purchases. By contrast, investors in the Purpose XRP ETF simply buy into the ETF through standard investment accounts such as TFSA or RRSP, with the fund manager handling the direct XRP acquisition and custody process. This ease of access is likely to appeal to both institutional and individual investors who prefer indirect exposure through professionally managed vehicles. Backed by Recognized Institutions and Transparent Oversight The advertisement also lists other key stakeholders in the ETF’s structure. Purpose Investments serves as the manager, with valuation provided by CIBC Mellon Global Securities Services Company. TSX Trust Company is listed as the registrar and transfer agent. The presentation and branding underscore a concerted effort to position XRP within a regulated and familiar investment framework. The tone and content of the advertisement reinforce the message that XRP is not only viable but desirable for long-term participation in the evolving digital finance landscape. Disclaimer : This content is meant to inform and should not be considered financial advice. The views expressed in this article may include the author’s personal opinions and do not represent Times Tabloid’s opinion. Readers are advised to conduct thorough research before making any investment decisions. Any action taken by the reader is strictly at their own risk. Times Tabloid is not responsible for any financial losses. Follow us on X , Facebook , Telegram , and Google News The post Official XRP ETF Advertisement to Institutional Investors appeared first on Times Tabloid .

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