Ex-Ripple Executive Explains Why XRP Is “Intrinsically Important” to Ripple

The current market value of XRP continues to raise questions among observers who expect higher prices from a digital asset tied to real-world utility. Despite its established role in cross-border payment systems, XRP has only recently surpassed its 2018 peak . The years it spent below this level raised questions among many market participants. SMQKE (@SMQKEDQG), a prominent crypto researcher, shared a video on X where Marcus Treacher, former Senior Vice President of Customer Success at Ripple, addressed this issue, offering a detailed view of why Ripple sees XRP’s value differently. Rather than focusing on short-term fluctuations, Treacher emphasized that XRP holds strategic importance within Ripple’s business model. He noted that Ripple views XRP not as a speculative asset but as an “intrinsic component” of a future global payment infrastructure. “We’re here for the long game,” he said, expressing confidence in XRP’s long-term value and role in transforming how financial transactions are processed globally. Marcus Treacher explains why XRP is “intrinsically important” to Ripple’s business operations. Listen closely. pic.twitter.com/q6cW2IgRrO — SMQKE (@SMQKEDQG) July 28, 2025 XRP’s Value Proposition Beyond Price Treacher pointed out that XRP had already experienced significant growth in 2017, which remains a reference point for its potential. More importantly, he highlighted that Ripple’s commitment to XRP is rooted in its utility and its role within the broader financial ecosystem . “This isn’t a speculated currency,” he stated. Instead, Ripple sees XRP as “an intrinsic component of the future model” for cross-border payments. According to Treacher, Ripple is actively working to create what he described as “incentive value” for XRP by integrating it into systems that improve the speed and efficiency of global money transfers . In doing so, Ripple aims to address longstanding inefficiencies in international payments, an area often plagued by delays, high costs, and a lack of transparency. We are on X, follow us to connect with us :- @TimesTabloid1 — TimesTabloid (@TimesTabloid1) June 15, 2025 The Broader Impact of Payment Innovation By positioning XRP at the center of this new framework, Ripple believes that demand for the asset will naturally increase over time. Ripple’s executives have previously revealed that the company prioritizes long-term adoption and utility over short-term price movements , and Treacher linked Ripple’s mission with the broader development of blockchain-based financial systems. He described payments as “the bedrock of everything else that happens on blockchain,” arguing that improvements in this area could catalyze broader adoption of decentralized technologies. The focus, according to Treacher, is on enabling a more efficient and resilient global transaction network. He expressed satisfaction with XRP’s resilience , suggesting that its ability to maintain a steady presence in the market reflects the strength of Ripple’s strategy. “We’re delighted at the rise of XRP and its resilience,” he remarked, adding that Ripple expects the asset to “grow quite healthily” in the years ahead. Disclaimer : This content is meant to inform and should not be considered financial advice. The views expressed in this article may include the author’s personal opinions and do not represent Times Tabloid’s opinion. Readers are advised to conduct thorough research before making any investment decisions. Any action taken by the reader is strictly at their own risk. Times Tabloid is not responsible for any financial losses. Follow us on X , Facebook , Telegram , and Google News The post Ex-Ripple Executive Explains Why XRP Is “Intrinsically Important” to Ripple appeared first on Times Tabloid .

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