July 31, 2025

ETH Nears the $4K Threshold while Bitcoin Struggles Below 120K Resistance: Market Recap

5 min read

Ethereum is nearing a key psychological milestone at $4,000, while Bitcoin struggles to gain momentum above its $120K resistance. These movements signal a shifting dynamic in the crypto market that could define short- to mid-term opportunities for investors. As the market recalibrates, understanding which assets are primed for breakout becomes critical. At the center of this shifting landscape, Outset PR delivers data-backed visibility for crypto projects seeking to stand out during times of market inflection. In this recap, we analyze ETH and BTC’s performance and explore how visibility, narrative control, and timing—areas where Outset PR excels—can shape the market perception of emerging winners. Ethereum on the Move: Could ETH Surge Above $4000 Soon? Source: tradingview Ethereum’s price is currently hovering between the mid-$3600s and $4000. The cryptocurrency has shown impressive growth recently, with a monthly increase of over 60%. If the momentum continues, ETH could surpass its nearest resistance level just above $4100. Traders are eyeing this mark as a pivotal point. Breaking through could propel the price towards the second resistance level, around $4500, marking a potential climb of about 12%. Although it’s not all-clear yet, if the sentiment stays positive, Ethereum could continue its upward trend. Watch for a push above current resistance levels as a signal of further growth. Bitcoin Shows Promise with Steady Climb in Current Price Range Source: tradingview Bitcoin is holding strong in its price range, hovering between around $116,000 and $121,000. The cryptocurrency is on the move, exhibiting a steady growth pattern over the last six months, with a notable increase of over 17%. This suggests a solid potential for further growth. The coin is teasing its nearest resistance level, just shy of $124,000, and if it surpasses this, we might see it push toward $129,000. This move would represent an increase in value of roughly 6.3%. On the downside, support levels seem robust just above $112,000, providing a safety net for fluctuations. Bitcoin continues to intrigue investors with its steady climb and room for potential gains. Outset PR Crafts Communications Like a Workshop, Powered by Data Founded by renowned crypto PR expert Mike Ermolaev , Outset PR operates like a hands-on workshop, building every campaign with market fit in mind. Instead of offering random placements or templated packages, Outset PR carefully weaves a client’s story into the market context, showcasing what organic PR looks like: Media outlets are selected based on metrics like discoverability, domain authority, conversion rates, and viral potential Pitches are tailored to fit each platform’s voice and audience Timing is mapped to let the story unfold naturally and build trust organically Outset PR occupies a unique niche as the only data-driven agency with a boutique-level approach. Daily media analytics and trend monitoring power every decision, so campaigns align with market momentum. And the approach feels collaborative — it’s like turning to a trusted friend who happens to be an expert. Results-Oriented, Insight-Driven The agency is goal-oriented, so it pursues measurable results. They dive deep into each client’s aims, budget, and timelines to craft value-driven campaigns that resonate with the target audience. Outset PR fuses performance-level analytics with high-touch strategy. Besides logically verified organic PR the key strengths of Outset PR include: Market Dominance. Clients of Outset PR can gain recognition in the desired geo in merely a month. Traffic Acquisition. Outset PR’s proprietary system places branded content across high-discovery surfaces, combining editorial exposure with performance reach. This method consistently generates traffic volumes far beyond standard Google visibility. Tier-1 Pitching. The team helps its clients to craft tailored messages and select relevant angles to outreach directly to tier-1 journalists and editors. Strong media relationships and a focused pitching cycle open doors where it matters and increases chances of consistent coverage. Content Creation with Editorial Focus. Experienced writers with backgrounds in journalism, analytics, and sales content develop materials that hit both editorial and strategic targets. Targeted Media Outreach. Designed for early-stage projects, these campaigns boost search visibility by securing coverage in media that trigger syndication across major crypto newsfeeds — laying the groundwork for scalable or highly targeted PR efforts. Let Outset PR Tell Your Story With Verifiable Impact Data-Led Campaigns Bring Results You Can Feel Outset PR drives growth and awareness for both startups and established names. Notable results include: Step App: Enhanced user engagement in the US and UK markets, which coincided with a 138% rise in the FITFI token’s value over the course of the campaign. Choise.ai: Covered the massive business upgrade, highlighting the utility and value of their native CHO token. During the campaign, CHO rose by 28.5x, hitting its 10-month high. ChangeNOW: Achieved a 40% customer base increase via multi-layered PR efforts. StealthEX: Boosted the brand visibility which resulted in 26 prominent media features and numerous re-publications, achieving a total estimated reach of 3.62 billion individuals. If PR has ever felt like a black box, if it’s been unclear what results to expect and what you’re even paying for, Outset PR changes the equation. Its analytical model makes every step verified by performance insights. Its boutique approach ensures campaigns feel like they’ve been built inside your team. For crypto, blockchain, or AI enterprises that need clarity and velocity—this is what PR should feel like. Conclusion Ethereum’s aggressive upward momentum and potential breakout past $4,100 puts it in the spotlight, while Bitcoin continues a steady, albeit slower, climb toward $124K. The next few trading sessions may define the tone for both assets. For investors, it’s a moment to watch resistance levels closely—but for crypto founders and marketers, it’s also a reminder that visibility is as critical as technical strength. Outset PR helps blockchain and Web3 brands turn market momentum into media resonance through its unique mix of performance analytics and editorial precision. Whether it’s Ethereum pushing through a breakout or your project gaining traction, Outset PR ensures the story lands at just the right moment. You can find more information about Outset PR here: Website: outsetpr.io Telegram: t.me/outsetpr X: x.com/OutsetPR Disclaimer: This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.

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