Cardone and Metaplanet Add BTC to Corporate Treasuries

This is the firm’s official entry into corporate Bitcoin treasuries. Cardone described the strategy as fusing ”the two best-in-class assets” by combining income-producing real estate with Bitcoin’s long-term upside. The firm also plans to acquire an additional 3,000 BTC by year’s end. This move places Cardone Capital ahead of several major mining firms in BTC holdings and follows the launch of its dual-asset 10X Miami River Bitcoin Fund in May. Meanwhile, Japanese firm Metaplanet is closing in on Tesla’s BTC stash, with its latest 1,111 BTC purchase bringing total holdings to 11,111. Michael Saylor’s Strategy also added 245 BTC during the recent market dip, raising its total to 592,345 BTC. These latest purchases add to the corporate adoption of Bitcoin as a strategic treasury asset. Cardone Capital Adds BTC to Real Estate Mix Real estate tycoon Grant Cardone officially joined the ranks of corporate Bitcoin holders with a major treasury allocation by his firm, Cardone Capital. Over the weekend, Cardone revealed on social media that his company purchased 1,000 Bitcoin—which is valued at just over $101 million at current prices. The billionaire entrepreneur described the move as the integration of “the two best-in-class assets,” combining real estate and Bitcoin in a novel investment strategy. Cardone also disclosed plans to increase the firm’s Bitcoin holdings by an additional 3,000 BTC before the end of the year. This acquisition places Cardone Capital ahead of well-known Bitcoin mining firms Core Scientific and Cipher Mining in terms of Bitcoin treasury size, according to blockchain analytics platform BiTBO . Cardone Capital isa private equity real estate firm that was founded in 2017, and it manages over 14,000 multifamily residential units. It also has more than $5.1 billion in assets under management. Known for pooling investor capital to acquire large-scale real estate assets, the firm is now aiming to fuse traditional property investments with digital currency exposure. In May, Cardone Capital launched the 10X Miami River Bitcoin Fund , which is a dual-asset investment vehicle comprising a 346-unit multifamily property in Miami and a $15 million Bitcoin allocation. Grant Cardone explained that the idea stemmed from a conversation with his brother, who suggested creating a fund that uses real estate cash flow to buy Bitcoin—effectively compounding long-term value across both asset classes. BTC vs Real Estate Growth Projections (Source: Cardone Capital ) As more firms begin to adopt Bitcoin treasury strategies, the line between traditional asset classes and digital currencies is beginning to blur,and it is reshaping corporate finance models across many industries. Metaplanet Closes in on Tesla’s BTC Holdings Japanese investment firm Metaplanet also continued its aggressive Bitcoin acquisition strategy, and announced the purchase of an additional 1,111 BTC on June 23. The latest buy brings the company’s total holdings to 11,111 Bitcoin. This narrows the gap with Tesla, which currently holds 11,509 BTC. According to a regulatory filing , Metaplanet spent approximately 17.26 billion yen, or $117 million, for the new purchase, paying just under $105,500 per coin. Despite Bitcoin trading around $102,000 at the time, Metaplanet’s overall average cost basis is still favorable at $95,560 per Bitcoin. This new purchase happened just a week after Metaplanet added 1,112 BTC to its treasury, which pushed its holdings past 10,000 BTC for the first time. Earlier in the month, the company briefly lost its spot as the eighth-largest corporate Bitcoin holder when Hut 8 upped its stash, but Metaplanet has since reclaimed its ranking. Now trailing Tesla by fewer than 400 coins, Metaplanet could soon leapfrog the electric vehicle giant if it maintains its current pace. The next milestone after that would be CleanSpark, which currently holds 12,502 BTC. Metaplanet’s aggressive moves come amid a broader surge in corporate interest in Bitcoin treasuries. Nakamoto Holdings recently raised $51.5 million to expand its BTC reserves, while Parataxis Holdings launched a Bitcoin-native treasury platform in South Korea. Norwegian crypto firm K33 announced plans to raise $8.9 million to purchase up to 1,000 BTC, and the Norwegian Block Exchange experienced a stock surge of over 138% after revealing its own Bitcoin treasury strategy. France’s Blockchain Group also joined the growing list by acquiring 182 BTC to bring its holdings to 1,653. Bitcoin holdings (Source: BitcoinTreasuries.NET ) The corporate Bitcoin treasury trend appears to be accelerating rapidly, with more than 240 public companies now holding a combined 832,000 BTC. This accounts for almost 4% of the total 21 million Bitcoin supply. Saylor’s Strategy Buys More BTC Michael Saylor’s Strategy, the world’s largest public holder of Bitcoin, also recently added 245 BTC to its growing treasury during the broader market dip that was triggered by geopolitical tensions. The company disclosed in a Monday filing with the SEC that it spent $26 million on the purchase, paying an average of $105,856 per coin. This acquisition took place during a volatile week for Bitcoin , which fell from around $108,900 on June 16 to an intraweek low just under $99,000. BTC’s price action over the past week (Source: CoinMarketCap ) While this is one of Strategy’s smaller Bitcoin purchases over the past few months—and its smallest since March’s 130 BTC buy for $10.7 million—the timing raised some questions. Some critics noticed that the company once again appeared to have bought relatively few coins during a rare price pullback. This conservative move contrasts with its more aggressive buys, like the recent $1 billion purchase earlier in June. However, the pattern aligns with Saylor’s well-known accumulation philosophy, which he’s described as “buying the top forever.” In late 2024, Saylor famously declared his intention to buy Bitcoin even at $1 million per coin, which means that he could potentially spend as much as $1 billion a day at such price levels. Despite the volatility, Strategy’s latest purchase increased its total holdings to 592,345 BTC, which was acquired at an average cost of $70,681 per coin, totaling around $41.9 billion in historical investment. With Bitcoin now trading close to $102,000, the company’s year-to-date BTC yield stands at 19.2%. This figure is a slight increase from the 19.19% yield that was reported during the $1 billion buy earlier in the month. Strategy has raised its yield target to 25% for the year, up from an earlier 15% goal set in May, reflecting growing confidence in Bitcoin’s long-term trajectory. Strategy’s Bitcoin metrics (Source: Strategy ) The new buy also happened just days after Saylor raised eyebrows with his most ambitious forecast yet. He predicted that Bitcoin could reach a price of $21 million within 21 years. The move proves that Strategy is fully committed to BTC, even during periods of short-term market uncertainty.

Source: Coinpaper