April 23, 2025

Crypto Takes Over Football: Sponsorship Deals Soar to $170 Million

1 min read

Crypto firms are investing heavily in English football, with sponsorship deals for the 2024/25 Premier League season totaling nearly £130 million ($170 million). Sports sponsorship agency SportQuake reports this trend will likely grow as more deals are finalized throughout the season. The increased crypto presence comes as the UK football industry distances itself from gambling. The post Crypto Takes Over Football: Sponsorship Deals Soar to $170 Million appeared first on Coin Edition .

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