iGaming Platform BC.GAME Signs $40 Million Deal to Become Principal Partner of Leicester City

Willemstad, Curacao, July 11th, 2024, Chainwire The iGaming platform BC.GAMEO has signed a landmark $40 million deal to become the “Official Principal Partner” of English football club Leicester City, according to an announcement from Leicester City on July 5. This partnership marks one of the most significant in Leicester City’s history, with BC.GAME’s branding set to prominently feature on the shirt-fronts of Leicester City’s Men’s First Team and adult replica shirts starting from the 2024/25 season. As part of the expansion, BC.GAME will introduce its proprietary cryptocurrency, $BC, a native token of the BC.GAME platform designed to provide unique value

Source: CryptoIntelligence